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Tag Archive for: recruitment

Top Proactive Recruitment Strategies

News

Today’s job market is HOT! As an employer, how can you attract the right talent and build your bench?

The answer? Proactive recruitment.

Let’s talk about proactive recruiting – what is it and what are some strategies your business can implement to do it well? 

What is Proactive Recruitment?

Proactive recruitment is exactly what it sounds like. If you’ve visited the Culture Works site or have been in the human resources space for long enough, chances are you’ve heard of it.

According to Ideal, proactive recruitment is “the process of identifying and engaging with candidates long before a position comes open.” This means they’re not actually “candidates” at that point. “Rather, they’re people with skill sets in a given geographic area and job role, and you build relationships with them.”

Proactive recruitment is a practical tool to utilize, and with remote work being more popular than ever, proactive recruitment has become even more tangible in the workforce.

Top Proactive Recruitment Strategies

As we wrote in our article on proactive recruiting to build a killer bench, most companies today practice a reactive recruitment approach. Reactive recruiting means not posting about your business or job until a position needs to be filled. 

Proactive recruitment searches for the right people before you need them and is a much more effective method. In fact, at Culture Works we believe building a killer bench can take six months to a year.

Here are our top proactive recruitment strategies.

Begin the Search

When it comes to proactive recruitment, the first thing to do is look for and reach out to prospective candidates.

Remember, you don’t want to be reaching out to just anyone. Ask yourself, what kind of person will be a long-term, engaged candidate with an interest in becoming an employee at my business?

This requires narrowing down your search and getting down to the nitty-gritty of who you want to hire in the first place. Consider partnering with your team to create an ‘ideal candidate profile’ for each future role that might need to be filled.

Find candidates by using:

  • Social platforms
  • Your candidate database
  • Social or networking events
  • Relevant communities and/or groups

Engage Prospects

When it comes to engaging prospective candidates, personalization is key. After deciding who your ideal candidate is, you must pique their interest.

Although you might have found someone or a group of prospects, hiring is a two-way street. Remember, they aren’t the candidate yet.

Engage prospective candidates by sending them a personalized message. You can:

  • Tell them about yourself
  • Tell them about your business
  • Ask them what they’re looking for in a job

Nurture Relationships

In sales, lead nurturing is “the process of developing and maintaining relationships with customers at every stage of their journey, usually through marketing and communications messaging.”

Similarly, in this phase of proactive recruitment, you need to develop and maintain relationships with prospective candidates.

Let the stats speak for themselves. According to Finances Online, 63% of candidates find employer communication inadequate during the recruiting process. Let this statistic encourage you to nurture relationships with prospective candidates.

Nurturing these relationships helps keep prospective candidates interested, and likely, with proper nurturing, your business will be top of mind if they begin to seek out a job.

Nurturing might look like keeping in touch through:

  • Social media marketing
  • Ongoing content strategy
  • Emails

Convert Prospects into Applicants (Then Employees!)

At this point in your proactive recruitment strategy, you’ve laid a solid foundation for prospective candidates and future hires.

When a job now opens up, chances are the individuals in this funnel will be encouraged to apply. After you receive their application, however, it’s up to you to make sure the experience with your business exceeds their expectations.

Josh Tolan, Spark Hire’s CEO and Founder says, “In a competitive market, the ability to move candidates through the process quickly can be the difference between making the hire and not.

Efficiency, communication, and understanding are especially key in the world of remote work. If you don’t have a team designated to streamline your hiring processes, consider implementing recruiting software to stay on top of things.

A Final Word

Surely, the tips listed above are not all you can do to maximize your proactive recruitment strategy. Read on to learn more about how your business can attract the right talent and proactive recruitment. And, happy hiring!

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What Are the Elements of a Successful Recruiting Strategy?

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What Are the Elements of a Successful Recruiting Strategy?

Recruiting top talent is one of the foundational steps in crafting your company culture that serves your company’s purpose. Implementing this step in a thoughtful, effective manner is essential to your success as an organization. At Culture Works, we understand that your people make up your organization, and it is essential that your people are working toward greater business success. 

In order for your recruiting strategy to be effective, you must hire employees who are in alignment with their role and your organization’s values. This starts way before you receive your first application. Let’s walk through the essential elements of a successful recruiting strategy. 

Read more
https://www.cultureworkshr.com/wp-content/uploads/2021/01/pexels-alex-green-5699475-scaled.jpg 1707 2560 Jackie Berens https://www.cultureworkshr.com/wp-content/uploads/2021/09/Cultureworks_Brand-Identity_Logo-RGB_Signature_Horizontal-1030x276.png Jackie Berens2021-02-14 14:13:002021-01-27 14:22:03What Are the Elements of a Successful Recruiting Strategy?

How to Recruit Employees– Remotely

News
how to recruit employees-- remotely

As we all now know (hopefully) a global pandemic has taken the world by storm! As a result, there have been massive changes to the typical workforce. With safety in mind, 88% of employers encouraged or required employees to work from home. With such a massive influx of remote employees, companies (and employees) have seen the potential for an increase in remote worker hiring. 

Read more
https://www.cultureworkshr.com/wp-content/uploads/2020/10/dylan-gillis-KdeqA3aTnBY-unsplash-1-scaled.jpg 1707 2560 Jackie Berens https://www.cultureworkshr.com/wp-content/uploads/2021/09/Cultureworks_Brand-Identity_Logo-RGB_Signature_Horizontal-1030x276.png Jackie Berens2020-10-28 14:20:072020-10-28 14:25:05How to Recruit Employees– Remotely

Proactive Recruiting Tips- Building a Killer Bench

News
proactive recruitment

Most companies today practice a reactive recruitment approach. They wait for a position to open up and believe that simply posting the job online will bring in enough applicants to effectively fill the role. So, we have put together some proactive recruiting tips- building a killer bench six months to a year before you need them. 

Read more
https://www.cultureworkshr.com/wp-content/uploads/2020/08/Screen-Shot-2020-08-26-at-3.48.32-PM.png 718 1078 Jackie Berens https://www.cultureworkshr.com/wp-content/uploads/2021/09/Cultureworks_Brand-Identity_Logo-RGB_Signature_Horizontal-1030x276.png Jackie Berens2020-09-21 07:00:002022-02-24 09:36:54Proactive Recruiting Tips- Building a Killer Bench

Are you Re-onboarding your Staff?

COVID-19, News
are you re-onboarding your staff?

Many companies have made the decision to begin furloughing and laying off employees in the past five months. As businesses begin the process of returning to a new normal, leaders must consider the approach they are taking to bring those employees back. To maintain a positive company culture and keep your employees loyal to your company, you must go about this carefully. Are you re-onboarding your staff? If so, how?

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https://www.cultureworkshr.com/wp-content/uploads/2020/08/pexels-marc-mueller-380768-1-1-scaled.jpg 1437 2560 Jackie Berens https://www.cultureworkshr.com/wp-content/uploads/2021/09/Cultureworks_Brand-Identity_Logo-RGB_Signature_Horizontal-1030x276.png Jackie Berens2020-09-07 07:00:002020-08-26 12:18:22Are you Re-onboarding your Staff?

“OMG I love you” is Not a Recruiting Process

News
"OMG I love you" is not a recruiting process

Have you ever met someone and just instantly clicked? You leave thinking this is the best conversation you have ever had. You bond about vacation spots, music, shared likes and dislikes. How could they not be the best employee you’ve ever hired? Well… they might not be.

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https://www.cultureworkshr.com/wp-content/uploads/2020/07/Screen-Shot-2020-07-29-at-5.33.22-PM.png 715 1078 Jackie Berens https://www.cultureworkshr.com/wp-content/uploads/2021/09/Cultureworks_Brand-Identity_Logo-RGB_Signature_Horizontal-1030x276.png Jackie Berens2020-08-10 07:00:002020-07-31 08:41:16“OMG I love you” is Not a Recruiting Process

The Five I’s of Onboarding

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the five is of onboarding

Onboarding can be a challenge for any HR department, as it may be unclear all that needs to be covered in order to set your new employees up for success. Where does the onboarding process start? How will the new employees leave the onboarding process ready to start working? We have created a step-by-step guide to set your employees and your organization up for success. Here are the five I’s of onboarding. 

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https://www.cultureworkshr.com/wp-content/uploads/2020/06/5is.png 367 550 Jackie Berens https://www.cultureworkshr.com/wp-content/uploads/2021/09/Cultureworks_Brand-Identity_Logo-RGB_Signature_Horizontal-1030x276.png Jackie Berens2020-07-07 19:00:002020-06-30 15:32:25The Five I’s of Onboarding

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