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Purpose and Profit: Do the two go hand in hand?

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purpose and profit

When you think about profitability and productivity there’s a “p” word you may have overlooked… purpose.  

Consider your favorite brands. Why are you loyal to them? Take Airbnb for example, their mission is to “help create a world where you can belong anywhere and where people can live in a place, instead of just traveling to it.” They have lived this mission by implementing purpose-centered programs to donate to nonprofits that help people who have been affected by disasters, conflict, or critical illness.  As a host, you can choose to donate a portion of your profits, and as a company, Airbnb has donated over $20 million to help those in need of housing.

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August 3, 2020/by Jackie Berens
https://www.cultureworkshr.com/wp-content/uploads/2020/07/campaign-creators-e6n7uoEnYbA-unsplash-2-1-scaled.jpg 1707 2560 Jackie Berens https://www.cultureworkshr.com/wp-content/uploads/2020/04/culture_works_logo_4-6-20-1030x198.png Jackie Berens2020-08-03 07:00:002020-08-25 09:28:37Purpose and Profit: Do the two go hand in hand?

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